Words have a power that

can't be underestimated.

I'll help you find the ones that get people
thinking, talking and taking action.

View my services

My name is Sarah Mullaney

I'm a West Midlands based freelance copywriter who truly loves crafting the written word. Whether you're unsure how to explain what makes your business unique, you don't have time to spend tapping at a keyboard or you simply need a fresh perspective on your existing communications, I can help.

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"Dedicated, thorough, and meticulous in her approach"

Sarah Mullaney is a freelance copywriter for Clear Treasury. I have commissioned many articles with Sarah and she is great to work with. Dedicated, thorough, and meticulous in her approach, she has produced some informative, content-rich and original articles that are performing really well for us. Thank you!

Kate Harmer, SEO and Content Manager at Clear Currency

"Sarah would be a valuable addition to any creative department"

Sarah is a promising young writer with an adaptable style. While at RBH, she applied her skills to a wide range of briefs for a diverse client list. Thoughtful and deeply interested in the craft of writing, Sarah has a quiet nature – beneath which lurks an off-centre sense of humour. As a hardworking creative who is open to suggestions and direction, she is a pleasure to work with. She is collaborative but equally comfortable working on her own. I’ve no hesitation in recommending Sarah.

Michael Vines, Creative Partner at RBH Creative Communications Ltd

“Sarah would be a great addition to any team, and I'm more than happy to recommend her work ethic and intelligent recommendations”

I've had the pleasure of working with Sarah on two separate occasions. Initially we worked together at a leading Marketing communication Agency, where we delivered some exceptional work. Sarah was commissioned to help me and the team with the rebrand of the then BuyDirect4U website (now CharlesBentley.com), helping us to create new and update historical, category content. CharlesBentley.com has proved to be a huge success and I'm grateful for Sarah's contribution during a frenetic period. Highly recommended A+++

Kelechi Okereke, Marketing Director at Charles Bentley and Son Ltd

"An enthusiastic and critical eye to help us refocus our approach"

Sarah added particular value in identifying the pain points and misconceptions we were trying to address. This ensured we approached our work with a real focus and a clear, definable way to measure success and sense check our direction of travel. She helped us to step out of the lived experience/expert world in terms of language and knowledge and ensure we approached and positioned our work from the end users' point of view with respect to language, tone and delivery. 

Matt Bentall, Programme Manager at WorkSafe, Betknowmore Ltd

"Sarah has constantly proven herself as a highly competent, professional and creative freelance copywriter"

She has been able to work to our brief while adding new and interesting reflections that have helped the project evolve and gain a personality, directly because of her work. Since the launch of our products, we have seen a 80% land-to-sale ratio which speaks for itself, and is largely due to Sarah's ability to take our confused ramblings and turn them into easily understood and digested copy. I wish we could convince her to move into our team, but wish her great fortune as a freelancer who we will always come to in the future.

Alistair Burns, Operations manager at Attenborough Arts Centre

Writing the most relevant and useful copy possible

Perhaps you're a direct-to-consumer (DTC) brand needing keyword-rich, creative blogs to support your SEO strategy? Maybe you're a marketing agency looking to outsource content writing such as press releases and social media captions. Or are you a newly launched business wondering how to tell your story while boosting the sales of your products or services? Whatever your project or brief, here are the ways I can help.

Digital content writing

  • SEO blog posts
  • SEO web copy
  • Email marketing
  • Social media captions
  • Whitepapers
Find out more

Copywriting and editorial

  • Articles & press releases
  • Value propositions, slogans & straplines
  • Print materials
  • Proofreading & editing
  • Scripts
Find out more

Clear Currency

To improve their SEO ranking and create a hub of digital content, money transfer specialists Clear Currency required copywriting for a main industries landing page and six sub-pages targeting the main markets they operate in.

View case study

Birmingham Airport

In 2019, Birmingham Airport celebrated 80 years as the preferred national and international aviation hub in the Midlands. To mark this milestone occasion, I was tasked with writing a playful, rhyming script for a brand film to be shared across social channels.

View case study

It takes real skill to write well

You wouldn’t let someone with little to no experience do your dental work, rewire the electrics in your house or represent you in a court of law. So, when it comes to showcasing the way your business speaks to customers, you need a copywriter who knows what they’re doing.
Get in touch
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