Digital content writing

Forget content for content's sake. I'll write purpose-led copy that's crafted with the digital channel and end user in mind. I'll use language that resonates with them and persuasive techniques to motivate them to take the next step in their customer journey. I’m no stranger to Internet linguistics and social media speak, so can pepper these in where necessary.

Educate and inspire your target audience

You have an SEO or content marketing strategy and you need blog writing to support this. I have extensive experience writing keyword-rich, relevant blog posts that will do wonders for building your online presence. They’ll exceed the length and value of competitor content, helping you rise up Google's ranking and increase your overall reach.

Speak to your customers’ specific motivations

From an About Us page to category copy for your ecommerce store, I’ll weave in your main SEO keywords naturally so your words feel authentic to your brand. I’ll use purposeful and emotive vocabulary to drive your key messages home, with an aim of increasing your business’ organic traffic and conversions.

Keep your audience informed and engaged

Being honest, we all click delete on emails before even opening them from time to time. The key to getting people to even open your email is by writing an irresistible subject line, followed by snappy body copy that's genuinely helpful. I’ll write email copy that your audience wants to read and takes them on the next step in their customer journey.

Consistently engage with your following

Need ideas for your latest series of social posts? Wondering how to write scroll-stopping captions that generate likes, comments and shares? Through punchy, captivating copy, I’ll communicate your brand’s key messages and demonstrate the value your audience will get from following you.

Showcase your industry knowledge

If you're looking to position yourself as a thought leader or expert in your sector, whitepapers are a fantastic content marketing tool to share your take on the latest trends and goings-on. I'll ensure your whitepaper is packed full of useful information, breaking down facts and statistics into easy-to-read, relevant snippets.

Tell your brand's story and get consumers excited to be a part of it with copywriting and editorial.

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MY work

See how I've carefully crafted copy to inform and inspire audiences like yours.

View my work
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